Driving Traffic to Your Web Store

Has anyone worked with "Hootsuite"? I haven't started playing with it yet, but it's supposed to provide a dashboard, so that you can manage all of your social marketing in one place. I'd really to hear feedback, if anyone has any experience with it.
 
Two things you must keep in mind in order to get productive traffic to your web store.

1. Genuineness and uniqueness in your service.
2. Promotion of only those services which you intend to give to your customers.

You should not do fake promotion (things which your product doesn't offer you should not promote it). Also, you must be sure that you have something unique in your product. If you're selling any coffee then you should have some offers, some discounts which totally differentiate your coffee business from rest of the competitors.
 
There are a lot of great tips here. Be careful with link building though. Since the Google Panda update site that use links just to improve their SEO are getting penalized with poorer search rankings and the extreme are getting delisted altogether. When building back links try to make sure they are relevant.
 
SEO to "invite" readers to website is one thing, fresh and useful content to keep them stay long in the site and come back regularly is another thing. It is better to keep them stay long and come back regularly.
 
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